I know that this article may be a little late as 2022 has almost come to an end. I had already written the bulk of it on Nov 18th, but I held back from publishing it for some time as I wanted the information in here to be as accurate and relevant as possible, and I didn’t want people reading about how effective something worked last year instead of this year explains Peter Decaprio.
With that being said let’s get on with the guide on How to Build a Successful Blog in 2022. This guide will cover everything you need to start up your blog successfully on your own domain, make money blogging, and more! Keep reading if you’re ready to start making some real money blogging without investing any or much capital into your new business. What Is A Blog?
Before we get started, let’s take a moment to define what exactly a blog is. For those who are not yet aware, blogging is the action of sharing thoughts and opinions on a certain subject matter with other people through articles or posts on the internet. People usually use blogs as online diaries but because companies, marketers, and individuals have realized the potential power that it has turned into more than just an online diary. The ability to reach out to millions of readers right at your fingertips can’t be ignored which is why so many businesses are utilizing this free marketing tool today.
Building your blog for free is easy right? Not really.
People often think that building a blog is as easy as just signing up to a blogging platform like WordPress or Blogger and starting posting their thoughts under an alias, which is true but the reliability of these platforms is usually frowned upon by many SEO experts says Peter Decaprio. First of all, there’s no real benefit in using these free platforms because you’re not the only person using them which means that it doesn’t help create or establish any form of authority or brand recognition over time.
Second, companies will always invest in content that they own 100% of instead of giving away valuable property to others with little return on investment. This means that no matter how good your content is if it’s hosting on someone else’s domain, it will be very hard to rank your posts for certain keywords in the search engines. That is why creating a blog on your own domain is one of the best things you can do for yourself today.
Why Own A Domain?
Domain authority has been around for quite some time now that even novice marketers are becoming familiar with its importance. Your website or blog’s overall rankings depends on how well you’ve established your online identity through proper SEO practices and this mainly comes from owning a domain instead of using free blogging platforms which are easier to obtain but does not give you any power whatsoever when it comes to building your brand online. Having an authoritative domain builds trust among users by showing them that you’re credible enough to tell them about specific topics.
When you own a domain, it shows the search engines that you have a certain level of online authority which boosts your rankings because backlinks from authoritative websites are being to your site as well. Peter Decaprio says if you’re just starting out and have no idea how to create a website or blog from scratch. Then I suggest that you check out this guide first. How To Start A Website In 5 Easy Steps You can use either WordPress or Blogger for free. To host your site but if you want the extra benefits mentioned above. Then owning your own domain would be best.
What’s The Difference?
To put it simply; everything. Free blogging platforms like WordPress.com and Blogger get millions of visitors every day. This is great news for those who want to promote their content but the downside is that you have zero control over your site. You don’t get a say in what’s going on with your site from a hosting, design. And SEO perspective which is why it falls short when it comes to ranking high for competitive keywords.
The best thing about owning a domain. That you’re literally buying an address where people can read your blog posts or articles at. It’s pretty much like having an office space or storefront so that buyers know where they can find you online. The whole point of building sites today revolves around making money and trust me; this is one way of doing things right when it comes to monetizing your blog content says Peter Decaprio.
The first thing that I did after deciding on creating a blog. About finding new ways to make extra money was to grab my own domain name. This is really important if you want your site to rank for competitive keywords. As well as build the authority of your brand online. It took me a few days before I actually had my website up and running. But it was definitely worth it, especially since I had made the decision from the start to earn from my blog right from the get-go.